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WORK / PRODUCTS / EXPLORATIONS

Ideas taking shape.
Built with purpose.

A growing collection of websites, business platforms and a SoftDev product under development. Alongside them, an original interface concept exploring what's possible.

BUSINESS PLATFORM / AUTOMATION01
SOFTDEV / WORK IN PROGRESSINSTRUCKPROJECT VISUALS COMING SOON

INSTRUCK

BUSINESS PLATFORM / AUTOMATIONIN DEVELOPMENT

Digital tools built around modern business operations.

A digital platform and business website designed to support INSTRUCK's operations and client-facing presence. The broader project explores how custom software can streamline lead management, outreach and internal workflows while maintaining a professional external brand.

Business websiteCustom web applicationLead management
Explore planned capabilities
  • Business website
  • Custom web application
  • Lead management
  • Workflow automation
  • AI-assisted drafting
  • Data enrichment
  • Database integration
  • Email workflows
  • Responsive interface
PROFESSIONAL SERVICES / WEB DESIGN02
SOFTDEV / WORK IN PROGRESSPULE INCORPORATED ATTORNEYSREDESIGN IN PROGRESS

Pule Incorporated Attorneys

PROFESSIONAL SERVICES / WEB DESIGNREDESIGN IN PROGRESS

A modern digital presence for a professional legal practice.

A redesign project focused on transforming an established law firm's online presence into a modern, trustworthy and accessible digital experience. The project focuses on clarity, professional presentation, responsive design and search visibility while respecting the credibility expected from a legal practice.

Website redesignResponsive developmentInformation architecture
Explore planned capabilities
  • Website redesign
  • Responsive development
  • Information architecture
  • Professional services UX
  • Search engine optimisation
  • Performance optimisation
  • Contact and enquiry experience
ORIGINAL INTERFACE CONCEPT — NOT CLIENT WORK03

Stride*

ORIGINAL INTERFACE CONCEPTCONCEPT

Small steps, made visible.

An original mobile interface exploration for building a more intentional daily routine. Created to demonstrate SoftDev's visual and product design approach, this is an interface concept, not commissioned client work.

Mobile designInteraction designApp concept
EVENTS / COMMUNITY PLATFORM04
SOFTDEV / WORK IN PROGRESSCITY NIGHT EVENTSPROJECT VISUALS COMING SOON

City Night Events

EVENTS / COMMUNITY PLATFORMIN DEVELOPMENT

A digital home for events, experiences and community.

An event-focused digital platform designed around discovering experiences, promoting events and creating a stronger connection between organisers and their community. The project direction includes event discovery, ticketing, merchandise and post-event community experiences.

Event discoveryEvent pagesTicketing experience
Explore planned capabilities
  • Event discovery
  • Event pages
  • Ticketing experience
  • Community features
  • Merchandise
  • Responsive website
  • Interactive experience design
CREATIVE / DIGITAL PORTFOLIO05
SOFTDEV / WORK IN PROGRESSARTIST GALLERYPROJECT VISUALS COMING SOON

Artist Gallery

CREATIVE / DIGITAL PORTFOLIOIN DEVELOPMENT

A digital gallery designed to let the artwork speak.

A portfolio and gallery experience being created for an independent artist. The project explores a deliberately restrained interface where the website becomes the exhibition space and the artwork remains the visual focus. The eventual experience may include the capabilities outlined below.

Artwork collectionsIndividual artwork pagesFull-screen viewing
Explore planned capabilities
  • Artwork collections
  • Individual artwork pages
  • Full-screen viewing
  • Artist biography
  • Exhibition information
  • Commission enquiries
  • Responsive gallery layouts
SAAS / MOBILE & WEB APPLICATION06
SOFTDEV PRODUCTGYM BOOKING & MANAGEMENT PLATFORMPRODUCT VISUALS COMING SOON

Gym Booking & Management Platform

SAAS / MOBILE & WEB APPLICATIONSOFTDEV PRODUCT

One platform for gyms, coaches and members.

A SoftDev product under development: a multi-tenant gym management and booking platform designed to connect gym operations, coaches and members through a shared digital system. The platform architecture is designed to support multiple independent gyms while keeping each organisation's users, schedules, memberships and operational data separated.

Multi-gym architectureMember accountsCoach accounts
Explore planned capabilities
  • Multi-gym architecture
  • Member accounts
  • Coach accounts
  • Owner and manager roles
  • Role-based access
  • Session scheduling
  • Class booking
  • Booking holds
  • Booking confirmation and cancellation
  • Membership management
  • Package and credit systems
  • Attendance tracking
  • Payment records
  • Mobile application experience
  • Administrative workflows
  • Multi-tenant database architecture

Project statuses reflect work in progress. Planned capabilities are not a claim of launched functionality. Stride is an original interface concept, not commissioned client work.

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